A weekly-ish newsletter that discusses slow marketing, slow sales, slow creativity and slow living. Ideal for micro-businesses, leaders of mission-led teams and consultants. The Power of SLOW isn't just about business but it's very much about business AND it's also about human capacity and human scale, marketing in a way that heals and doesn't harm and being creative and authentic in a fast standardization world. It's about defining what's ours and what's the machine's. It's about ensuring that no matter what, we the humans are flourishing.
Hey there, Brave Soul -- I'm back from a restful, soulful couple of weeks centered around the holiDAZE. I did a ton of journaling and thinking and reflecting. I feel rejuvenated and inspired. I hope you had that kind of rest yourself, Reader! With all that said, I am seriously ready to tell you what I see as IN and what I see as OUT for me and the work WE are doing as rising entrepreneurs, consultants and coaches. WHAT'S OUT ... This is easy. Being everywhere all at once. It's not working. It's burning you out. It's just not going to be a sustainable strategy. Some tough choices and brave decisions need to be made. WHAT'S IN ... Personalization. I'm saying this to every single one of my clients right now. Whether you are B to B or B to C or B to something else, you're going to want to personalize your efforts. Gone are the days when we can send out a blanket message to everyone and hope someone gets it and takes action on it. Nope. I want to help you be seen and heard for the work you do -- and I know you want that for your people as well. In my own work, I am seeing how personalization has benefited me over the past year. And, how I can take that up to a whole other level in 2025. I hope you do the same. OK your turn, Reader -- what's out and what's in for you and your business?!? SHAWN P.S. Question! Have you been considering booking a Brave Business Strategy Exploratory call with me? We can work on your visibility strategy, your offers and pricing AND your mindset on taking some key risks in this brand new year. Now's a great time to book that call with me. P.P.S. If you are affected by the LA fires, please, please reach out and let me know if you are OK and how we can help you! |
A weekly-ish newsletter that discusses slow marketing, slow sales, slow creativity and slow living. Ideal for micro-businesses, leaders of mission-led teams and consultants. The Power of SLOW isn't just about business but it's very much about business AND it's also about human capacity and human scale, marketing in a way that heals and doesn't harm and being creative and authentic in a fast standardization world. It's about defining what's ours and what's the machine's. It's about ensuring that no matter what, we the humans are flourishing.